Artes And Craft opened in the middle of nowhere in Michigan 9 years ago. It has become one of the best loved in the Midwest. It has 10,000+ more Facebook followers than Laurie Cabot’s Enchanted and Christian Day’s HEX combined! It is on the first page of Google for many key search terms! HOW!?! Well, the fact that Paul was a corporate whore and worked as a senior executive specializing in Sales and Marketing technology for companies such As Wrigley, Mars and Gillette for over 30 years means he knows a thing or two… And is willing to share the darkest of all arts – advertising and marketing your pagan business!
Paul is the Owner of Artes And Craft along with his wife, Pat. Artes And Craft is the largest and most specialized Pagan and Witchcraft store in Michigan and one of the most important in the Midwest. Paul has been pagan and a practitioner of magick since he was 11 years old and ran... Read More →